Consumer brands

Buyers may ask AI to pick a running shoe.

See if AI names you, and who it names instead.

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Questions buyers may ask

  1. 01What's a good running shoe for wide feet?
  2. 02Recommend a running shoe for wide feet under $120.
  3. 03What does your company make?
  • Asked to OpenAI, Gemini, Claude and Perplexity
  • Twice on each AI
  • Who gets named, and which sites AI points to

Buyer questions

Ten questions your buyers might ask.

The first six leave your name out. The last four use it.

  1. 01What's a good running shoe for wide feet?
  2. 02Recommend a running shoe for wide feet under $120.
  3. 03Every running shoe I try pinches at the toes. What do runners with wide feet do about this?
  4. 04What are some alternatives to Competitor A for wide running shoes?
  5. 05Do I really need a wide-fit running shoe, or will a bigger size do?
  6. 06What should I look for in a running shoe for wide feet?
  7. 07What does your company make?
  8. 08How much are your company's running shoes, and are returns free?
  9. 09Does your company make running shoes in wide sizes?
  10. 10How is your company different from Competitor A?

What we check

Named, linked, or left out.

  • Named? Does AI say your name?
  • Linked? Does AI point to your site?
  • Who else? Which other companies does AI name?

Pages AI may send buyers to

Does your page answer what buyers ask?

  • The product page
  • The size guide
  • The returns page
  • The contact form

Questions

Common questions.

So far we have only counted HR software. No numbers for this industry yet. See what we counted →

We sell through retailers too. Does that matter?

AI may name you but link a shop’s page, not yours. We show which pages it links.

Is our store platform supported?

A check needs no connection to your store platform or CMS.

Do you run ads?

No. ChatGPT Ads are not available, and you never need ads.

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